If you’re looking for a way to make money quickly, online education might be the answer. William Brown, an experienced online education entrepreneur who has made nearly $20 million in the industry, shares his insights on how to build a successful online education business. I’m going to show you how he breaks down the four key pillars to building a profitable online education business and provides a step-by-step blueprint to get you started.
The four key pillars are traffic, sales process, conversion, and value. Brown explains that the first step is to get traffic to your website or product. This can be done through organic or paid methods. Once you have traffic, you need to send it through a sales process, which can be a variety of funnels or pages. From there, you need to convert that traffic into paying customers, which can be done through a sales page or call. Finally, you need to provide value to your customers to keep them coming back and referring others to your business. With Brown’s guidance, you can build a successful online education business and start making money quickly.
- The four key pillars to building a profitable online education business are traffic, sales process, conversion, and value.
- Getting traffic to your website or product can be done through organic or paid methods.
- To convert traffic into paying customers, you need to provide a sales process and value to your customers.
William Brown’s Background
E-Learning Company Sale
William Brown, the founder of an e-learning company, recently sold his company to a private equity firm. Forbes even wrote an article about the exit and other related information. William Brown has made just below $20 million selling online education over the last seven years.
William Brown has shared proof of his revenue on his YouTube channel. In a video, he showed his Stripe account and Highrose account, proving that he made $824,000 in a single month. He has also shared testimonials from his clients on the William Brown Testimonials YouTube channel.
William Brown has been selling online education for almost a decade, and he has had clients in every niche, including trading, fitness, and e-commerce. He has helped clients with specialist knowledge in areas such as knitting and alcohol addiction. William Brown has a buddy who has a large YouTube channel with 70,000-80,000 subscribers, and he helps high-level entrepreneurs stop drinking, stop damaging their health, and stop ruining their family. He charges $8,500 for that program, specifically for high-level entrepreneurs.
William Brown states that if you have a talent, high-value skill, or specialist knowledge that other people want to have, it is highly likely that they will pay you to bridge that gap. William Brown has helped one of his clients get up to $50k in about three weeks. He has also helped a pretty famous fitness guy make $123k in about six weeks, proving that building an online education business is doable.
Key Pillars of Online Education Business
To build a successful online education business, there are four key pillars that you need to focus on. These pillars are traffic, sales process, conversion, and value.
The first step in building your online education business is to get traffic. You need to get people to see your product, offer, and business. There are two ways to get traffic: organic and paid.
Organic traffic is free traffic that comes from search engines, social media, and other sources. Paid traffic is traffic that you pay for through advertising.
Once you have traffic, you need to send that traffic into a sales process. This can be a VSL funnel, a webinar funnel, a written sales page, or any other type of funnel. The goal of the sales process is to educate your potential customers about who you are, what you do, and how you can help them.
The next step is to convert that traffic into paying customers. This is where you need to have a sales page or a sales call. The price of your program will determine whether you need a sales call or not. If you are charging more than $25,000, you will likely need a sales call to close the deal.
Finally, you need to provide value to your customers. This is where you deliver your program and help your customers achieve their goals. The value you provide will determine whether your customers become repeat customers and refer others to your business.
In summary, to build a successful online education business, you need to focus on getting traffic, sending that traffic into a sales process, converting that traffic into paying customers, and providing value to your customers. By following these four key pillars, you can build a profitable online education business.
Potential of Online Education Niche
Diverse Client Examples
One of the biggest advantages of the online education niche is the vast range of clients you can cater to. Whether it be trading, fitness, e-commerce, knitting, or even alcohol addiction, if you possess a talent, high-value skill, or specialist knowledge that others want, they are likely to pay you to bridge that gap.
For instance, a Fitness expert was able to make $123,000 in just six weeks, and a YouTube channel owner with 70,000-80,000 subscribers charges high-level entrepreneurs $8,500 to help them stop drinking, stop damaging their health, and stop ruining their family.
High Ticket Sales
The average ticket price for an online education program is around $3,000-$5,000, which makes it a high ticket market. You can earn a considerable amount of money by selling your online education program to a diverse range of clients.
However, it is essential to note that for high-priced programs above $25,000, a sales call is necessary to convert potential clients into paying customers.
In conclusion, the online education niche has a vast potential for diverse client examples, and high ticket sales can lead to significant earnings.
Building Your Online Education Business
The first step to building your online education business is to get traffic to your website. There are two ways to do this: organic and paid. Organic traffic refers to visitors who find your website through search engines, social media, or other free methods. Paid traffic, on the other hand, involves paying for advertising to drive visitors to your website. To get the most out of your traffic, you should focus on both organic and paid methods.
Once you have traffic coming to your website, the next step is to create a sales process that will convert those visitors into paying customers. This can be done through a variety of methods, including a VSL funnel, a value sales letter funnel, or a webinar funnel. The key is to provide value to your visitors and show them how your product or service can help them solve their problems.
The third step is to focus on conversion strategies to turn your visitors into paying customers. This can be done through a sales page or a sales call, depending on the price of your product or service. If you are charging a high amount, such as $25,000 or more, you will likely need to have a sales call with your potential customers to answer any questions they may have and help them feel confident about their purchase.
The final step is to deliver value to your customers. This involves providing high-quality content, support, and resources to help them achieve their goals and get the most out of your product or service. By delivering value, you can build a loyal customer base that will continue to purchase from you and refer others to your business.
In summary, building your online education business requires a focus on traffic acquisition, sales process, conversion strategies, and delivering value. By following these four pillars, you can create a successful online education business that provides value to your customers and helps you achieve your financial goals. In this YouTube video you can see exactly what William is mapping out.
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Six Figures Per Month Fundamentals
The first step to building an online education business is to get traffic to your website. There are two ways to do this: organically and paid. Organic traffic is free and can come from search engines, social media, or word of mouth. Paid traffic involves paying for advertising on platforms like Google or Facebook. Both methods can be effective, but it’s important to understand which one works best for your business.
Value Sales Letter Funnel
Once you have traffic coming to your website, the next step is to guide them through a sales process. One effective method is the value sales letter funnel. This involves creating a landing page that provides valuable information about your product or service, followed by a sales letter that explains why your offer is worth purchasing. This can be a powerful way to convert visitors into paying customers.
Another effective sales process is the webinar funnel. This involves hosting a live or pre-recorded webinar that provides valuable information about your product or service, followed by a pitch for your offer. Webinars can be a powerful way to build trust with your audience and increase conversions.
High Ticket Sales Calls
For higher-priced products or services, a high ticket sales call may be necessary. This involves speaking directly with potential customers to answer their questions and address any concerns they may have. This can be an effective way to close high-ticket sales and build long-term relationships with your customers.
Remember, the key to building a successful online education business is to provide value to your customers. By following these four core elements – traffic, sales process, conversion, and value – you can start generating six figures per month in no time.
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